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Print on-demand. What it is. The look of digital printing is often quite different from offset, especially on gloss stocks. Digital printing is not a cheap alternative to offset lithography. They are dissimilar processes, each satisfying different market and client needs. Often both processes can be used on the same project to increase efficiency and enhance the product. Given the right file input, digital printing is hugely productive and cost effective. Technology for changing times. The evolution of the printing process and the client’s needs has changed the way in which we print. Technology has been in the forefront of this development by accommodating clients with a variety of inexpensive ways to print and supporting all-digital workflows.
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